It has been observed that things labeled as "free" have always captured people's interest and it acts as a catalyst in attracting many people. Free samples of products or services attract more attention of customer or consumers than the product or services with a specific price. It would be interesting to figure out why people love freebies so much.
Free Stuff and Human Mind
When people find out that there is something they will get for free then their mind and psychology make them believe that they are special and they have earned the thing to get it for free. The free things make them feel that they have achieved something with no or less effort for getting it. People feel there is less risk in trying out free stuff and they feel that they have nothing to lose if they try the free stuff. So they reach out to try free stuff with no risk and loss. A similar human psychology works when we get attracted to discounted rates or prices of products and services.
Loads of Non-avoidable Expenses
In our daily lives, everyone knows earning money is not easy and it takes a lot of efforts to make a living. Most of the hard earned money goes away in the necessary non-avoidable expenses like groceries, fuel, and oil, paying bills and other expenses. When we find out we can get something for free, we tend to get attracted to it because we feel that we have saved some amount of money with the best bargain of free stuff for a product or service.
Some People Hesitate Spending Money on what they think is not necessary
There are many people who hesitate to spend money on what they think is not necessary even though they earn a lot of money to save money. When they find out that the product or service is for free then they are more likely to reach out and try the product or services. Such people would probably try out free stuff than paying for it and experience how the product or service is.
Some People have Low Monthly Income
Some people do not earn huge amount of money and they have low monthly income. They can not spend too much money due to lack of funds so they find free stuff more likable and they look out for free stuff because they can not spend too much.